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Gardner Automotive Communications

Gardner Automotive Communications

Content Distribution Manager, 2012-Present

· Provide creative development and execution in projects for primarily Fortune 100 automotive and lifestyle business projects, with a wide range of tools, including print and digital design, copywriting, scripting, social media management, interactive/POS, project analytics, event production, and proposals
· Observe brand guidelines and work with clients to produce public-facing, perfect products
· Track and identify social media best practices and trends.
· Conduct community conversation audits to identify key online influencers
· Most project work is not public-facing or under NDA

Sample Projects

  • Toyota SEMA Show Campaigns (Writing • Design • Social • Video • Web Dev • Event Production)
    • Content written, deployed to Toyota USA, Toyota Racing, NASCAR, Oakley, Bass Pro Shop, and many more
    • Campaign management on Toyota Racing social media channels for length of 2012 program
  • Point-of-Sales Kiosks for Harman International (Writing • Design • App Dev • Video)
    • Mark Levinson in Lexus
    • JBL in Toyota
    • Harman Kardon in BMW
  • Website Development of GardnerAutoComm.com
    • Wireframes, UI, UX development
    • Headline copy and layouts
    • Blog writing
  • Presentations and PowerPoint Development (Writing • Design • Event Production)
    • Innocean
    • Saatchi & Saatchi
    • Team One
    • Toyota VMAC

 

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