Gardner Automotive Communications
Content Distribution Manager, 2012-Present
· Provide creative development and execution in projects for primarily Fortune 100 automotive and lifestyle business projects, with a wide range of tools, including print and digital design, copywriting, scripting, social media management, interactive/POS, project analytics, event production, and proposals
· Observe brand guidelines and work with clients to produce public-facing, perfect products
· Track and identify social media best practices and trends.
· Conduct community conversation audits to identify key online influencers
· Most project work is not public-facing or under NDA
Sample Projects
- Toyota SEMA Show Campaigns (Writing • Design • Social • Video • Web Dev • Event Production)
- Content written, deployed to Toyota USA, Toyota Racing, NASCAR, Oakley, Bass Pro Shop, and many more
- Campaign management on Toyota Racing social media channels for length of 2012 program
- Point-of-Sales Kiosks for Harman International (Writing • Design • App Dev • Video)
- Mark Levinson in Lexus
- JBL in Toyota
- Harman Kardon in BMW
- Website Development of GardnerAutoComm.com
- Wireframes, UI, UX development
- Headline copy and layouts
- Blog writing
- Presentations and PowerPoint Development (Writing • Design • Event Production)
- Innocean
- Saatchi & Saatchi
- Team One
- Toyota VMAC